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The trademark Arctic Blue was filed by Arctic Blue Beverages Oy, a corporation established under the laws of the Republic of Finland (the "Applicant"). The application was published for oppositions on July 16, 2019, and received one opposition filed on October 15, 2019 by ILLVA SARONNO S.p.A. on Likelihood of confusion. the opponent was represented by FIAMMENGHI - FIAMMENGHI S.R.L. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued October 15, 2019
The application was filed in Finnish, and Finnish was also language of all opposition proceedings (English was selected as the second language).
Change of name and address of the trademark registration was recorded on August 23, 2019. Change of name and address of the trademark registration was recorded on January 27, 2021.
The Opposition with reference B 003098368 was refused according to Article 8(1)(b) EUTMR with decision issued on December 18, 2020 by the EUIPO.